• Sign In / Register
  • Help
  • Basket0
Brand from the Inside: Eight Essentials to Emotionally Connect Your Employees to Your Business (Hardback)
  • Brand from the Inside: Eight Essentials to Emotionally Connect Your Employees to Your Business (Hardback)
zoom

Brand from the Inside: Eight Essentials to Emotionally Connect Your Employees to Your Business (Hardback)

(author), (author)
£19.99
Hardback Published: 19/05/2006
  • Not available

This product is currently unavailable.

  • This item has been added to your basket
In Brand from the Inside, Libby Sartain and Mark Schumann, branding experts who helped to build employer brands at Southwest Airlines and Yahoo!, describe this secret weapon for a business. The book gives leaders across an organization step-by-step instruction on how to motivate employees to consistently deliver the experience the customer brand promises. By building the employer brand from inside the business-ensuring consistent authenticity, substance, and voice throughout the business-any organization can unleash a powerful tool to emotionally engage employees and recruit and retain the best people.

Publisher: John Wiley & Sons Inc
ISBN: 9780787981891
Weight: 472 g
Dimensions: 235 x 163 x 24 mm

You may also be interested in...

Reviews

Please sign in to write a review

Your review has been submitted successfully.