Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing - Financial Management Association Survey and Synthesis Series (Paperback)Hersh Shefrin (author)
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Publisher: Oxford University Press Inc
Number of pages: 368
Weight: 647 g
Dimensions: 235 x 155 x 31 mm
This book helps readers recognize, and avoid, bias and errors in their financial decisions, and modify and, it is hoped, improve their overall investment strategies. * JP Morgan Private Bank Annual Summer Reading List. *
Behavioral finance is about normal people and the markets that drive them crazy. Shefrin's insights into these people and markets will provide you with solutions to many financial puzzles-as you read the book and long after you close it.-Meir Statman, Glenn Klimek Professor of Finance, Leavey School of Business, Santa Clara University
Beyond Greed and Fear challenges your most fundamental assumptions about investing and uncovers psychological traps that may prevent you from achieving higher returns on your portfolio.-Martin S. Fridson, Managing Director, Merrill Lynch & Co., and author, How to Be a Billionaire
Shefrin synthesizes a wealth of research and observations about human behavior and financial anomalies into a broad and deep perspective on financial markets. No other book so splendidly lays out the fundamentals of behavioral finance.-Robert Shiller, Stanley B. Resor Professor of Economics, Cowles Foundation for Research in Economics, Yale University
Beyond Greed and Fear is the first truly comprehensive behavioral finance book written for practitioners. It should be required reading for portfolio managers and traders.-W. Van Harlow III, President and CIO, Strategic Advisors, Fidelity Investments
Most books about financial markets overlook the human element-a serious omission since people matter on Wall Street as well as on Main Street. Beyond Greed and Fear is a fine examination of the budding field of behavioral finance. I recommend it to anyone who intends to trade with other human beings, or who is a human being.-Richard H. Thaler, Robert P. Gwinn Professor of Behavioral Science and Economics, Graduate School of Business, University of Chicago
Financial practitioners, argues the author, must acknowledege and understand behavioral finance in order to avoid many of the investment pitfalls caused by human error.-Business Horizons
One edition of this work should be in every investment collection-CHOICE, H. Mayo
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