Because Internet: Understanding how language is changing (Paperback)Gretchen McCulloch (author)
THE ACCLAIMED NEW YORK TIMES BESTSELLER.
Have you ever puzzled over how to punctuate a text message? Wondered where memes came from? Fret no more: Because Internet is the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are.
'McCulloch is such a disarming writer - lucid, friendly, unequivocally excited about her subject - that I began to marvel at the flexibility of the online language she describes, with its numerous shades of subtlety.' New York Times
Publisher: Vintage Publishing
Number of pages: 336
Weight: 235 g
Dimensions: 190 x 130 x 20 mm
Covers the backstory of how tildes became the punctuation mark for ~whimsy and sarcasm~...and when we started repeating certainnnnn lettersssssssss for emphasis * Buzzfeed *
A fascinating analysis * Observer *
McCulloch offers a compelling snapshot of a world in flux, from which readers will learn a lot about language, the internet and themselves * Financial Times *
In prose at once scholarly and user-friendly, McCulloch unpacks the evolution of language in the digital age, providing a comprehensive survey of everything from the secret language of emojis to the appeal of animal memes. * Esquire *
McCulloch is such a disarming writer - lucid, friendly, unequivocally excited about her subject * New York Times *
Rather than obsessing about what the internet is doing to language, [Because Internet] largely focuses on what can be learned about language from the internet. . . . McCulloch's book is about the birth of a new medium. * Economist *
McCulloch's book is a good start in guiding readers to consider the wild language of the internet as a thing of wonder-a valuable feature, not a bug. * Wall Street Journal *
An effervescent study of how the digital world is transfiguring English * The New Yorker *
A compelling narrative rich with examples from her own online activities, a healthy dose of humor, and plenty of cat memes... the breadth of topics covered-from conversation analysis to meme culture to the development of texting as we now know it-makes this book useful, engaging, and enjoyable. * Science *
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