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Advances in Nonprofit Marketing: v. 4 - Advances in nonprofit marketing Vol 4 (Hardback)
  • Advances in Nonprofit Marketing: v. 4 - Advances in nonprofit marketing Vol 4 (Hardback)
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Advances in Nonprofit Marketing: v. 4 - Advances in nonprofit marketing Vol 4 (Hardback)

(volume editor), (editor)
£53.00
Hardback 310 Pages / Published: 01/02/1994
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This fourth volume in the series covers such topics as using strategic groups to understand your industry and competition, vertical relationships among health care organizations, and the electronic group discussion - a new tool in higher education marketing.

Publisher: Elsevier Science & Technology
ISBN: 9781559383639
Number of pages: 310
Weight: 423 g
Dimensions: 230 x 156 x 11 mm

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