Modesty: a Fashion Paradox (Paperback)
  • Modesty: a Fashion Paradox (Paperback)
zoom

Modesty: a Fashion Paradox (Paperback)

(author)
£20.00
Paperback 288 Pages / Published: 19/03/2020
  • We can order this

Usually dispatched within 2 weeks

  • This item has been added to your basket
Modest fashion has been gaining momentum in the mainstream global fashion industry over the past half-decade and is now a multi-billion-dollar retail sector. Its growing and now consistent appearance on high-profile fashion runways, on celebrities and in the headlines of fashion publications and news outlets, has shown that the modest fashion movement is hugely relevant to consumers. This is particularly true for millennials who are attracted to the feminist influences behind concealing your body, follow faith-based dress codes, or are attuned to social media, where more and more modest fashion bloggers are using imagery to inspire their followers. While the movement can credit European high fashion houses, like Gucci, for making conservative dresses and layering "in style" and "on trend," and subsequent Western labels like DKNY, H&M and Mango for dabbling in the realm of modest wear, it is the newly emerging group of faith-influenced fashion brands who are driving the revolution, along with a new crop of Muslim fashion bloggers. These have helped catapult demure dressing trends globally. This book speaks to the various personalities and companies who have helped shape the modest fashion industry into such a significant retail sector, while also exploring the controversies that lie at the heart of the movement, such as one pressing question: even if it covers the skin but is flamboyant, modeled with the purpose of attracting attention, and publicly promoted on social media, can fashion truly be modest?

Publisher: Neem Tree Press Limited
ISBN: 9781911107262
Number of pages: 288
Dimensions: 234 x 153 mm

You may also be interested in...

Garments Against Women
Added to basket
How to Read a Suit
Added to basket
£24.99
Paperback
To Die For
Added to basket
£12.99
Paperback
Fashion: A Very Short Introduction
Added to basket
Drag
Added to basket
£30.00
Hardback
Marketing Fashion, Second edition
Added to basket
Inside Vogue
Added to basket
£10.99
Paperback
The Fashioned Body
Added to basket
Clothing Poverty
Added to basket
£9.99
Paperback
Fashionopolis
Added to basket
£9.99
Paperback
Parisian Chic Encore
Added to basket
In Paris
Added to basket
£16.99
Hardback
The Dress Code
Added to basket
£9.99
Hardback
How to Read a Dress
Added to basket
The Mistress of Paris
Added to basket
Thrust
Added to basket
£8.95
Paperback

Please sign in to write a review

Your review has been submitted successfully.