Social Butterflies: Reclaiming the Positive Power of Social Networks (Hardback)
  • Social Butterflies: Reclaiming the Positive Power of Social Networks (Hardback)
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Social Butterflies: Reclaiming the Positive Power of Social Networks (Hardback)

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£18.99
Hardback 288 Pages
Published: 18/04/2019
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'Engaging, fact-filled and profoundly illuminating. It's inspiring to read – and it should help make the world a lot better.' Cass Sunstein, author of Nudge

The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier? In this groundbreaking book, Sanders and Hume build on the incredible findings of their own cutting-edge research from their work at the world’s first Nudge Unit, as well as illuminating case studies from experts around the world, to show how small changes in our environments can have a huge impact on where our instincts lead us. At a time when our trust in each other is being destroyed on a global scale, it’s never been more important to understand what motivates us and how to use our predictable behaviours to drive positive change. From helping us to run more cohesive organizations, to building important relationships and connections that matter, this is an essential roadmap back to our better social selves.

Publisher: Michael O'Mara Books Ltd
ISBN: 9781782439578
Number of pages: 288
Dimensions: 234 x 153 x 26 mm


MEDIA REVIEWS

Engaging, fact-filled and profoundly illuminating, this terrific book demonstrates that social influences can be a powerful force for good. It's inspiring to read – and it should help make the world a lot better. - Cass Sunstein, bestselling author of 'Nudge'

A brilliant guide to some of the key concepts in behavioural science. - Richard Shotton, author of 'The Choice Factory'

This book is a breath of fresh air, showing us how to use our social networks to achieve positive change. - Owain Service, author of 'Think Small'

Michael Sanders is an extraordinary behavioural scientist, and I'm absolutely thrilled that he's written Social Butterflies to share his insights and knowledge with the world. - Katherine Milkman, Wharton School, University of Pennsylvania professor and presenter of the Choiceology podcast

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