in the UK
Focusing on universal public health issues, this book explores what can be done and what the future holds. It introduces students and practitioners to behaviour change theories and applications. It details experiences of sucessful programmes for the prevention and control of the world's biggest killers: malnutrition; respiratory infections; diarrhea; HIV//AIDS; and health problems arising from tobacco consumption and lack of access to family planning. The book explores health communication and social marketing strategies, learning theory, media advocacy and community development. These behaviour-change strategies are presented in temrs of how the theory relates specifically to a particular health or disease issue.
SAGE Publications Inc
Other books by this author See all titles
This book can be found in...
The prices displayed are for website purchases only, and may differ to the prices in Waterstones shops.