Industrial Organization: Competition, Strategy, Policy
by John Lipczynski, John Goddard, John O.S. Wilson
| Format: | Paperback 784 pages |
|---|
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Synopsis
This new third edition continues to highlight the strong link between the theory and analysis of industrial economics using engaging case studies. It has extended its journey through the historical development of industrial organization to the present day with new case studies on industries relevant to the 21st Century. For example, IT and telecommunications (Microsoft, eBay, 3G mobile phones technology, LCD TV screens, internet broadband), open source; banking and financial services (commercial banking, the credit union movement); and sport and leisure (Hollywood movies, English Premier League football).
Book details
Published
25/06/2009
Publisher
Financial Times Prentice Hall
ISBN
9780273710387
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