Synopsis
In one single pack you can find a wealth of resources on marketing management in the "Marketing Management Bundle". The books included are "Marketing Due Diligence" by Malcolm McDonald, Keith Ward and Brian Smith and "Making Marketing Happen" by Brian Smith, and best-selling texts from leading authors.
Book details
Published
19/07/2006
Publisher
Butterworth-Heinemann Ltd
ISBN
9780750683173
Other books by this author See all titles
Gangs of London
£7.09
RRP: £8.99
You save: £1.90
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
£13.19
RRP: £16.99
You save: £3.80
This book can be found in...
The prices displayed are for website purchases only, and may differ to the prices in Waterstones stores.
