CIM Marketing Environment: Study Text

CIM Marketing Environment: Study Text (Paperback)

by BPP Professional Education

Format: Paperback

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Features include the CIM syllabus, scene-setting chapter introductions, Key Concepts, Action Programmes and real-life examples. BP liaises closely with examiners to ensure complete syllabus coverage.

Book details

Published
30/04/2005

Publisher
BPP Professional Education

ISBN
9780751722451


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Business, Finance and Law > Business and management > Sales and marketing

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