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1 Creating and Managing Superior Customer Value - Advances in Business Marketing and Purchasing v. 14

by Arch G. Woodside, Michael Gibbert, Francesca Golfetto

Format: Hardback 352 pages
Published: 01/11/2008

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2 Case Studies for Industrial and Business Marketing - Advances in Business Marketing and Purchasing v. 7

by Arch G. Woodside

Format: Hardback 264 pages
Published: 29/01/1997

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3 Business-to-Business Marketing Management: Strategies, Cases and Solutions - Advances in Business Marketing and Purchasing v. 18

by Mark S. Glynn, Arch G. Woodside

Format: Hardback 360 pages
Published: 04/04/2012

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4 Consumer Psychology of Tourism, Hospitality and Leisure: v. 2

by Arch G. Woodside, G.I. Crouch, J.A. Mazanec, J. R. Brent Ritchie

Format: Hardback 368 pages
Published: 21/06/2001

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5 Market-driven Thinking: Achieving Contextual Intelligence

by Arch G. Woodside

Format: Hardback 328 pages
Published: 29/06/2005

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6 Business-to-business Brand Management: Theory, Research, and Executive Case Study Exercises - Advances in Business Marketing and Purchasing v. 15

by Mark S. Glynn, Arch G. Woodside

Format: Hardback 504 pages
Published: 19/06/2009

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7 Advances in Business Marketing: v. 2 - Advances in Business Marketing S.. Vol 2

by Arch G. Woodside

Format: Hardback 240 pages
Published: 01/12/1987

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8 Brand Choice: Revealing Customers' Unconscious-Automatic and Strategic Thinking Processes

by Randolph J. Trappey, Arch G. Woodside

Format: Hardback 272 pages
Published: 23/11/2004

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9 Advances in Business Marketing: v. 3 - Advances in Business Marketing S.. Vol 3

by Arch G. Woodside

Format: Hardback 291 pages
Published: 01/12/1988

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10 Advances in Business Marketing: v. 1 - Advances in Business Marketing S.. Vol 1

by Arch G. Woodside

Format: Hardback 280 pages
Published: 01/12/1986

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