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1 Hegarty on Advertising: Turning Intelligence into Magic

by John Hegarty

Format: Hardback 224 pages
Published: 13/06/2011

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RRP £16.95

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2 Branded Beauty: How Marketing Changed the Way We Look

by Mark Tungate

Format: Hardback 288 pages
Published: 03/10/2011

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RRP £19.99

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3 Advertising Concept Book: Think Now, Design Later

by Pete Barry

Format: Hardback 272 pages
Published: 04/08/2008

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4 Value-based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

by Harry Macdivitt, Mike Wilkinson

Format: Hardback 288 pages
Published: 01/10/2011

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RRP £27.99

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5 Coolbrands 2011/12: An Insight into Some of Britain's Coolest Brands

by Laura Hill

Format: Hardback 150 pages
Published: 27/10/2011

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6 Mastering Market Timing: Using the Works of L.M. Lowry and R.D. Wyckoff to Identify Key Market Turning Points

by Tracy L. Knudsen, Richard A. Dickson

Format: Hardback 224 pages
Published: 05/07/2011

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7 The Social Customer: How Brands Can Use Social Crm to Acquire, Monetize, and Retain Fans, Friends, and Followers

by Adam Metz

Format: Hardback 304 pages
Published: 01/10/2011

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8 Online Marketing: A Users Manual

by Murray Newlands

Format: Hardback 230 pages
Published: 12/04/2011

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RRP £16.99

£14.59

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9 What Got You Here Won't Get You There in Sales: How Successful Salespeople Take it to the Next Level

by Marshall Goldsmith, Bill Hawkins, Don Brown

Format: Hardback 224 pages
Published: 01/10/2011

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10 Systems Thinking: Creative Holism for Managers

by Michael C. Jackson

Format: Hardback 376 pages
Published: 26/09/2003

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