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1 Strategic Market Management: Global Perspectives
by Damien McLoughlin, David A. Aaker
| Format: | Paperback 368 pages |
|---|---|
| Published: | 26/03/2010 |
In stock
Usually despatched within 24 hours
2 Brand Equity and Advertising: Advertising's Role in Building Strong Brands : 10th Annual Advertising and Consumer Psychology Conference : Papers - Advertising & Consumer Psychology S.
by David A. Aaker, Alexander Biel
| Format: | Paperback 432 pages |
|---|---|
| Published: | 13/05/1993 |
Available to order
Usually despatched in 2-3 weeks
£63.99
3 Advertising Management
by David A. Aaker, John G. Myers, Rajeev Batra
| Format: | Paperback 624 pages |
|---|---|
| Published: | 01/11/1991 |
Unavailable
5 Strategic Market Management
| Format: | Paperback 341 pages |
|---|---|
| Published: | 03/02/2010 |
Available to order
Usually despatched in 2-3 weeks
£72.50
