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1 Merchandising Mathematics for Retailing

by Cynthia Easterling, Ellen Flottman, Marian Jernigan, Beth E.S. Wuest

Format: Paperback 336 pages
Published: 15/02/2012

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2 Innovation Management and New Product Development

by Paul Trott

Format: Paperback 648 pages
Published: 29/09/2011

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RRP £46.99

£44.69

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3 Essentials of Marketing Management

by Greg W. Marshall, Mark W. Johnston

Format: Paperback 416 pages
Published: 01/09/2010

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4 Marketing Research

by Alan Wilson

Format: Mixed media product 432 pages
Published: 14/09/2011

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RRP £44.99

£42.49

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5 Marketing Strategy and Competitive Positioning

by Graham J. Hooley, Brigitte Nicoulaud, Nigel Piercy

Format: Paperback 592 pages
Published: 03/08/2011

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RRP £49.99

£43.99

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6 Strategic Brand Management: A European Perspective

by Kevin Lane Keller, Tony Aperia, Mats Georgson

Format: Paperback 968 pages
Published: 17/11/2011

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RRP £46.99

£44.29

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7 Principles of Marketing Pack

by Philip Kotler, Gary Armstrong, Veronica Wong, John Saunders, Marian Burk Wood, Gary Armstrong, Gary Armstrong

Format: Mixed media product
Published: 17/06/2010

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RRP £49.93

£43.99

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8 Principles and Practice of Marketing

by David Jobber

Format: Paperback 1096 pages
Published: 01/12/2009

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9 Marketing Communications: Interactivity, Communities and Content

by Chris Fill

Format: Paperback 1000 pages
Published: 06/02/2009

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RRP £48.99

£43.09

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10 CU.VS. Brassington 2011 Pack

by Dr. Frances Brassington, Dr. Stephen Pettitt, Jonathan Weyers, Kathleen McMillan

Format: Paperback
Published: 25/10/2011

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