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Showing 1-7 of 7 titles

1 Essentials of Marketing Research

by V. Kumar, David A. Aaker, George S. Day

Format: Mixed media product 256 pages
Published: 01/02/2012

Publication Abandoned

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2 Strategic Market Management

by David A. Aaker

Format: Paperback 364 pages
Published: 06/07/1988

Unavailable

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3 Strategic Market Management

by David A. Aaker

Format: Paperback 400 pages
Published: 14/02/1995

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4 Marketing Research

by David A. Aaker, George S. Day, V. Kumar, V. Kumar

Format: Hardback 800 pages
Published: 04/05/1995

Unavailable

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5 Spanning Silos: The New CMO Imperative

by David A. Aaker

Format: Hardback 240 pages
Published: 01/10/2008

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Usually despatched in 2-3 weeks

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6 Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage and Clarity

by David A. Aaker

Format: Other book format 288 pages
Published: 17/05/2004

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Usually despatched in 3-5 days

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7 Marketing Research: Disk

by David A. Aaker, G.S. Day

Format: -
Published: 25/08/1992

Unavailable

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