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Showing 1-6 of 6 titles

1 Strategic Marketing Planning: State-of-the-art Developments - Cranfield Management Research S.

by Malcolm McDonald

Format: Paperback 224 pages
Published: 18/09/1996

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2 Key Account Management: The Route to Profitable Key Supplier Status

by Peter Cheverton, Malcolm McDonald

Format: Paperback 256 pages
Published: 01/10/1999

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3 Marketing: A Complete Guide in Pictures

by Malcolm McDonald, Peter Morris

Format: Paperback 168 pages
Published: 03/07/2004

Publication Abandoned

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4 Marketing Accountability: A New Metrics Model to Measure Marketing Effectiveness

by Malcolm McDonald, Peter Mouncey

Format: Paperback 304 pages
Published: 03/01/2011

5+ in stock

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RRP £19.99

£15.99

You save: £4.00


5 Pocket Guide to Selling Services and Products

by Malcolm McDonald, Peter Morris

Format: Paperback 96 pages
Published: 13/11/1995

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Usually despatched in 2-3 weeks

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6 The Marketing Planner - Marketing Series: Practitioner

by Malcolm McDonald

Format: Paperback 156 pages
Published: 11/10/1993

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